Link Integration

A link can be used by end-users to quickly jump and pass data from an EventTech product to a third-party application. An example of a link integration is allowing exhibitors to click a link in an Expo Harvester task which directly logs them into the client's exhibitor services kit. Cadmium creates a link that lives within a product (i.e., Expo Harvester task, Website tile, etc.) but some of the development is done by the other software application to process the token we send them. 

Supported Software Applications 

We can typically configure a link between an EventTech product and any third-party software application. However, some of the development work is completed by the other software application. A discovery call is required between Cadmium integration services and the third-party vendor to confirm the link integration is possible.

Examples

In all instances, development/configuration is required (at least for the initial implementation) by Cadmium and most likely your third-party vendor. Feasibility must be confirmed and contracted with your third-party vendor as well. API access for the third-party vendor must also be contracted. 

  • Education Harvester >>> Audio Visual:User clicks a link in an Education Harvester task that passes them over to a third-party AV company's presenter center. The AV vendor will typically pull some basic profile information about the speaker from the Education Harvester API. Vendors we've done this with in the past:
    • Freeman
    • Projection
  • Education Harvester >>> Registration:User clicks a link in an Education Harvester task that passes them over to a third-party registration form. The registration vendor will typically pre-fill basic profile information about the speaker from the Education Harvester API. Vendors we've done this with in the past:
    • CDS
    • Maritz
    • Nimble
    • Showcare
    • Spargo
    • Streampoint
  • Expo Harvester >>> Registration:User clicks a link in an Expo Harvester task that passes them over to a third-party registration form. The registration vendor will typically pull information from the Expo Harvester API to calculate pass allotments based on booth size and sponsorship level. Vendors we've done this with in the past:
    • Maritz
    • Showcare
    • Spargo
    • Streampoint
  • Expo Harvester >>> General Service Contractor (GSC):User clicks a link in an Expo Harvester task that passes them over to a third-party exhibitor service kit. The GSC vendor will typically pull some basic information about the Exhibitor from the Expo Harvester API. Vendors we've done this with in the past:
    • Freeman
    • Tradeshow Logic
  • Website/Mobile App >>> Any 3rd Party Site:User clicks a link or tile in the Website/Mobile App that passes them over to a third-party site that requires login. We pass basic user credentials (name/email) via a JWT token. Vendors we've done this with in the past:
    • Braindate
    • Captello
    • Capital Reach
    • Map Your Show

Task Completion

It's possible to have the third-party complete a task once a user takes a chosen action (i.e. registers).

  • There is a setting in the task called 'Bypass Achievement System'. When set to 'Yes', this stops the end-user from being able to complete the task.
  • The client will provide the TaskID to their third-party.
  • When a user clicks the link integration and gets taken over to the third-party site, we pass the third-party a unique user ID. 
  • When the speaker completes the chosen action (i.e. registers), the third-party makes a call to the Cadmium API 'completeTask' method and passes back the unique user ID and TaskID. This will complete the task on behalf of the user.

The client should get a quote from the third-party because they will also need to do development.

Simple Account Integration

This type of link integration is used to take an attendee from an external website into the eventScribe website. A typical use case is when you are using your association site as the event website but using eventScribe poster gallery. There is no charge for using this service; however, it requires development on your side.

You would add a link on your website that takes a user to the eventScribe website and passes a a base64-encoded query string that contains the attendee's first name, last name, email address, and a unique API Key. The service will create an account in eventScribe for the user if they do not already have one. If they already have an account, the service logs them in and takes them into the eventScribe website.

To get started, simply navigate to the Website Dashboard >>> Power Tools >>> Simple Account Integration tile for instructions.

Download the guide:

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